Today I tried a Visual Assignment this is the first one of week 2 (4 stars trying to push my abilities). I think I am becoming a pro. This Visual Assignments focuses on fonts and how different fonts amplifying meaning to the logo. For example, If a logo is crappy meaning is taken from the font. But, if the Font is clear and appropriate it sends the right message and it is understood by all. Font is one of the most important graphic components of graphic design.
Facebook By Another Font Would Not Seem as Sweet….
See for yourself:
To create this example I first searched google for general logo’s (I guess I was not to sure what the assignment was asking for at the time and I wanted to get an idea of what was other, logo wise). I first looked at a Mcdonald’s logo I ended up downloading it (just because it was a logo), then I went through the process of cropping it using iphoto. After cropping it I decided to put into a word document, it is there that I found out that I could not change the font on that logo so I decided to go with a new one. I repeated that same process, but this time using the “Burger King” logo. That did not work so I tried looking for another logo. I found the “facebook” logo and I repeated the process as with the previous ones. This time it was a success I was able to reduplicate the word “Facebook” into other fonts. I chose the font “Chalkduster” because it was the most crappest one and because it really just changed the whole meaning of the previous font. I then chose to typed facebook in Edwardian Script because it was the font that looked closes to cursive.
This was a great exercise because it just brought home the fact that caution needs to be taken when decided what fonts to use. Fonts give meaning to the work that is being displayed.